lg lcd panel issues pricelist

TV repair costs between $60 and $350 with most spending $207 on average for LCD, LED, plasma, and 4K TVs; costs are higher if repairing older DLP, projection, and HD TVs. TV problems like display issues, powering-on problems, or sound issues can be fixed. Pickup and delivery fees may apply.

For example, the price of a new Samsung 40-inch LED TV is about $400, yet the cost of a replacement display panel for this model is about $380. This price is only for the replacement part and does not cover diagnostic costs, labor costs, or travel or shipping fees.

Unless you are trying to fix a TV from the ’80s or earlier, cracked TV screen repair is not feasible; the entire display panel must be replaced instead. The cost of a replacement TV display panel is more than the cost of buying a new TV, and that’s before labor and other service costs.

TV manufacturers do keep replacement TV screen panels on hand to support products under warranty in case the screen malfunctions, due to manufacturer defect.

If you still want to replace a damaged or malfunctioning TV screen, your best option is to find a used replacement panel or a broken TV of the same model on which the screen is still functional. You might find one on eBay, and you can hire a technician to change out the panel.

The cost of a used replacement TV panel ranges from $50 to $350 or more, excluding shipping, depending on the brand and size. Note that the chances of finding exactly the part you need in excellent condition are slim, and the cost excludes the cost of installation by a repair shop.

Whether your TV is LCD, LED, plasma screen, or 4K (Ultra HD), the cost to fix common problems ranges from $60 to $350, depending on the repair type and the brand of TV being repaired.

If an older model LCD TV or projection TV powers on and has sound but no picture, this may be due to lamp burnout, which is both common and expected. In this case, replacing the bulb will fix the problem. An experienced technician should be able to replace the bulb quickly and easily.

Flat screen replacement glass is not available. The only option for flat-screen TV glass repair is to try optical glass glue, which costs $1.70 for a 5-ml. tube. This may be an option for TV glass repair if the crack is only a few inches or less. TV panels are built as one unit at the factory, with the glass adhered to the display panel.

LCD flat-panel repair is not considered cost-effective. If the glass is cracked or the display is physically damaged, it is cheaper to replace the entire TV than to repair or replace the display panel.

Estimating TV repairs costs by brand is not something TV repair shops offer, however, there are general prices by type. When looking for specific repair costs for your TV, you’ll find them in the common repairs price list above. Pricing applies to brands such as Samsung, LG, Sanyo, TCL, Insignia, HiSense, Sony, Toshiba, Pioneer, and Vizio.

The cost of flat-screen TV repair ranges from $42 to $359. You cannot fix a broken screen, but the price of a new flat-panel TV starts from around $249 for a 1080-mp (non-4K) LED TV from LG to as much as $14,999 for an 85-inch 8K LED TV from Samsung. A TV referred to as a “flat TV” or “flat-screen” TV might be any of the following:

LCD TV repair typically costs $60 to $85 for diagnostics testing, and $200 to $300 to perform repairs. LCD TVs use backlighting, which may fail. Newer LCD TVs use LED strips for backlighting. Older ones might use CCFL. If CCFL backlighting fails, a technician can replace it with LED backlighting.

An LED TV is just an LCD TV that uses LED backlighting, which all newer models do (older models use CCFL backlighting). The cost to replace one LED backlighting strip ranges from $100 to $122, including parts and labor.

Circuit breaker - Check the circuit breaker for the power outlet that the TV plugs into. You can check the breakers by opening the door to your breaker panel and looking for circuit breakers that are in the OFF position.

Lamp burnout -In a projection TV or older LCD TV, no picture may be caused by lamp burnout. In this case, a technician can replace the bulb quickly and easily.

Not included in these prices from Best Buy are 1080P screens, which range from $249 to $279 for 43-inch TVs from brands like Samsung, Sony, and LG. On the upper end, Sony and Samsung both have 95-inch 8K LED TVs for $69,999.

In most cases, a flat-screen TV can be fixed. The exception is a physically damaged display panel or screen. Most other issues including failing speakers, backlights, or power supply. Burned out fuses and damaged input ports can also be repaired.

You cannot replace a broken flat-screen display. New TVs costs anywhere from $249 for a 1080P (non 4K) LED TV from LG to as much as $14,999 for an 85” 8K LED TV from Samsung.

Today, flat screen TVs range from LED and LCD televisions that have been around for a few decades to upgraded models known as OLED and 4K TVs, which boast better picture quality. Plasma screen TVs were once a popular type of flat screen TV. However, they have fallen out of popularity. Most TVs sold today are also smart TVs, which means they can connect to the internet. Older flat screen models that need repair are sometimes not smart. The table below describes these common television types and how much each usually costs to repair.

Repairs for LCD TVs cost between $60 and $475. LCD televisions are one of the most popular options on the market, available in a wide range of sizes and styles. They use an LCD (liquid crystal display) with backlights to produce images. The backlights, screen, and other components may get damaged over time and need repairing. The most common problems for LCD TVs are bad power supplies and dead capacitors that may need repair or replacement.

LED TV repairs range from $60 to $475, depending on the scale of the problem. LED televisions are a specific type of LCD TV that use LED backlights to illuminate the liquid crystal display. These TVs usually produce more colorful and vibrant images and are more energy-efficient, but the LED backlights may need to be repaired or replaced over time. Another common problem is a broken inverter that requires repair or replacement.

4K TV repairs range from $100 to $350. A 4K television provides some of the clearest and most detailed images because of the very high resolution of its screen, providing more engaging viewing experiences. There are different types of 4K TVs, including some that use LED and others that use OLED. Basically, a television is considered 4K if it has ultra high definition. These models can be expensive to purchase and repair, but in many cases, repairs may not be possible on these units. So, their overall repair costs may be lower simply because some repairs may not be offered. Issues that are repairable include inverter, backlight, and power supply problems.

Plasma TV repairs average $100 to $485. These televisions are made up of pixels filled with gas that light up when an electrical current is applied. They are less popular today, and most companies have stopped making them. But they can still be found in many homes and are subject to problems like screen burn and distorted colors. While some repairs on these TVs are possible, such as when the power supply fails, many issues cannot be repaired due to the rarity of replacement parts. Screen burns and problems that require screen replacement render the television not-fixable.

You might not know exactly which part of your TV is broken or damaged at first. The symptoms of a broken television vary from vertical colored lines across the screen to audio issues, power problems, and even situations where the television starts normally but then turns itself off. For this reason, most repairs start with a diagnostic so that the problem can be found and a plan made for repair. For some repairs to be made, the part will need to be replaced, while in other cases, repair or replacement of that part may not be possible. The table below shows common problems and average repair costs for each.

Repairing horizontal lines on your TV costs between $150 and $475. It might be an issue with the motherboard, or it could be a problem with loose cables between the panel and the control board. Sometimes, the fix is as easy as resetting the television to factory defaults or updating the firmware. However, the problem may exist inside the TV, and to fix this issue, the repair person needs to open the television to diagnose the problem.

TV panel repairs average $200 to $2,000 because different types of televisions have materials that vary significantly in cost. An older LED TV might cost between $200 and $400 to fix, but a 4K TV may cost several thousand to repair. Additionally, some panels cannot be repaired. For this reason, many companies do not offer panel repair. So if your television gets a crack in the panel, you may be better off buying a new unit instead.

TV screen repairs cost between $300 and $1,000, but in many cases, repairing the screen is not possible. Since the screen is usually the most expensive part of the television and one of the most sensitive to impacts and other damage, an expert may advise you to simply buy a new television instead of having it repaired. It is worth getting a diagnosis if the screen issue is not too severe because issues like flashing pixels or distorted colors may be fixable. While cracks might not be repairable, sometimes scratches and smudges are fixable.

In some cases, your TV components may not be able to be repaired, or it might be more cost-effective to replace them with new ones. The repair price includes the cost of new parts, plus the labor required to fit them into place and remove the broken components. While some components can be replaced, they may be extremely expensive or cost-prohibitive to do so. This is mainly in the case of panels and screens because they often contain too many parts to replace on their own. The table below shows average costs for a variety of common replacements:

Fuse replacement in a TV costs between $60 and $150 and is one of the easier replacement jobs for a repairman. Glass and ceramic fuses on your TV’s power supply board may blow in certain situations and need replacing. To replace a fuse, the repairman opens the TV to access the power panel and swaps out the fuse. Bear in mind that the TV may have a more serious electrical problem if the fuse blows more than once.

TV bulb replacement costs average $100 to $200. Bulbs are usually found only in older models of LCD TVs or projection TVs. They are used to illuminate the display so that the picture can be seen. Bulbs are relatively easy to replace, but the material costs are a little higher with bulbs when compared to other components, leading to varied replacement prices from model to model. Replacing a bulb can fix a flickering television or a dark screen problem.

TV screen replacement costs at least $400 to $4,200 and may even cost more. The screen is the most expensive part of a TV. So usually, the cost of replacing it is higher than just buying a new unit because of the labor involved. In some cases, this is because the screen cannot be replaced without also replacing most of the other components, particularly for TVs like LED, LCD, or plasma. Most professional repair companies do not offer screen or panel replacement as a service. The only way to get a new screen is to have it fixed under warranty by the manufacturer.

TV panel replacement costs a minimum of $400 to $5,000 and often a lot more on some of the high-end 4K and Smart screen displays. Because the cost of a replacement panel is so high, it is usually more cost-effective to simply purchase a new television. Like the screen, this is due to the number of components involved. Therefore, most repair places will not offer panel replacement as a service.

There are many different brands and companies that make TVs. Some brands specialize in certain types, while others make a wider range of products. It is common for the brand to impact the cost of repair because there may be specific issues or costs related to that brand. While you may choose a specific brand based on the technology, cost, or resolution, keep in mind that brands may also have varying costs for repairs and the repairs types that may be available. Regardless of brand, most TV repairs fall between $60 and $400, although some repairs may be higher.

Fixing a Sony TV will cost you about $60 to $400. This popular brand has a reputation for simply becoming disabled with no power or sound. Unfortunately, the customer service at Sony isn’t always the best. Customers are often frustrated when it comes to warranty work. Sony TV problems that may require repair from a professional include motherboard issues that cause image flickering and HDMI port issues.

Some of the most common issues with this brand are banding at a repair cost of $100 to $200 or sound with a cost of $150 to $400. Color problems may be related to adjustment and can be fixed for a low cost of $75 to $100, HDMI connections are often fixed at the cost of $200 to $300, and streaming problems may be corrected with a software update. Software updates can be done by the owner, but a repairman will most likely charge a minimum fee of $75 to $100. Banding presents as sections of bands where it should be smooth. Sound and color can go out over time in the LG brand. HDMI and streaming can become difficult as technology emerges and changes.

Often, you must decide whether it is worth repairing your TV. In some situations, the cost of repairs is higher than the price of a new TV. For example, when screens are cracked or damaged, the cost of replacing a panel is usually much higher than simply buying a new TV. For major repairs, it is often cheaper to buy a new TV. However, for minor repairs, it is less expensive to call a repair person and get the TV fixed.

It is recommended to replace electronics whenever the cost of repairs equals or exceeds half the cost of a new purchase. It is also recommended that you replace your television if the new version is less than $200, or if your screen is smaller than 32”. For example, it costs around $150 for a new motherboard in an LG Model 24LF452B 24” TV, which takes around one hour to repair. As a result, you would pay between $190 and $210 to repair your old set, while it is possible to purchase a new one for less.

Remote control. A set that powers on and off at random is sometimes caused by issues with the remote. Try removing and replacing the batteries or using a different remote if possible.

Yes, flat-screen TVs can frequently be fixed, including issues with the screen, sound, lighting, cables, and interior components. However, there are some situations where flat-screen TVs cannot be fixed, such as when the screen is severely cracked.How do you fix a broken TV screen?

SEOUL, April 27 (Reuters) - LG Display Co Ltd (034220.KS) saw first-quarter profit plummet far below forecasts and warned of a further drop in panel prices as pandemic-driven demand for TVs, smartphones and laptops fades and competition heats up.

The South Korean Apple Inc (AAPL.O) supplier said it would shift its focus to higher-end products and gradually lower production of more commoditised LCD TV panels where it lacked a competitive advantage over cheaper Chinese rivals.

The LCD TV market shrank by more than 10% in the first quarter and Chinese competitors are pricing their products lower than LG Display"s expectations, Lee Tai-jong, head of the company"s large display marketing division, said on a call with analysts.

"Margins have been squeezed chiefly due to panel price declines and weaker demand, as consumers have already bought many screens during COVID-19 in the past two years," said Kim Yang-jae, an analyst at DAOL Investment & Securities.

The source was not authorised to speak to media and declined to be identified. LG Display declined to comment on client matters. BOE and Apple did not respond immediately to requests for comment.

In the first quarter, prices of 55-inch liquid crystal display (LCD) panels for TV sets fell 16% from the previous quarter while prices of LCD panels for notebooks and monitors dropped by around 7% to 11%, according to data from TrendForce"s WitsView.

As you watch your favorite movies and shows, you will want to be able to see everything clearly, and you can do so on an LG TV panel. There are many different choices available on eBay, and there is a wide range of LG TV panel prices. Buying a used display panel is also an option.

There can be many factors that play a role in determining how much a new TV panel is worth. It makes sense that an LG 32-inch LED display panel price may significantly differ from a 64-inch UHD TV. To help you understand the market, here is information regarding features that influence the pricing of LG LED TV display panels:

Resolution: Resolution describes how crisp the image is and refers to how many lines are used to create the image. More lines mean a clearer picture. HDTVs start at resolutions of 1280 x 720, with the term "full HD" meaning the resolution is 1920 x 1080. 4K resolution is either 3840 x 2160 or 4096 x 2160, and 8K resolution is 7,680 x 4,320. An LG LED TV display panel price will likely be higher on the ultra-high-definition models.

Smart ability: Smart TVs are connected to the internet and can be used to stream content or connect with other devices. LG makes dozens of models of smart TVs at a variety of LG LED panel price points. Some models even come with a built-in Google Assistant or Alexa.

On the higher-end models of LG Super UHD TV panels on eBay, there are panels that use nano cell technology. In these panels, nanoparticles are used to enhance the quality of the color, and they also increase the viewing angle of the television. Viewing angles can be up to 60 degrees.

LG makes both OLED and LED televisions. LED stands for light-emitting diode, and it is commonly found in LG panels. OLED stands for organic light-emitting diode, and it is used in certain premium products. OLED pixels are emissive and produce their own light. The resulting contrast is high, and the viewing angle is relatively wide. LED technology is transmissive, and a backlight is used for illumination. LED TVs can be exceptionally bright, making it easy to watch a program in high-light conditions. Models of either type include:

A slump in TV sales has seen LG Display post record losses after the company struggled to offset the effects of slowing consumer demand. LG Display is the part of LG that makes screen panels, and it"s the sole supplier of standard OLED panels to other TV manufacturers – nearly all of the best OLED TVs use its displays, except those that use QD-OLED (made by Samsung Electronics).

But it appears at a consumer level where issues with its OLED TV business currently lay, with cash-strapped shoppers opting to hold fire on splashing out on a higher-end TV.

The company is the world’s largest provider of OLED panels while also one of the largest for LCD display manufacture, and has been hit hard by declining prices for both types of panels.

Crucially, this week’s financial report stressed that demand for premium OLED panels and TVs had dropped to an "unprecedented level", with sales particularly low in Europe.

The LG Display balance sheet looks somewhat worrisome after the dramatic losses it announced this week, but that sobering report reflects a few things we already knew.

LG Display wasn"t very forthcoming with cheaper OLED panels in 2022, which meant that the budget OLED TV market was limited to the LG A2 and Philips OLED707. Vizio and Hisense both didn"t offer new cheap OLED models in 2022, for example.

That now seems to have been a mistake, leading us to predict that the next year could see deeper discounted OLED TVs from a much broader range of brands. And in the meantime, there"s a good chance of seeing some huge Black Friday deals in the hope of giving the tech a boost in people"s minds heading into next year.Today"s best LG A2 deals

SEOUL/TAIPEI/TOKYO -- With windfalls from COVID-19 fading, LG Display is grappling with a record loss as sinking demand, supply chain issues and advancements by Chinese rivals threaten its long-term position in the market.

LG Display said Wednesday that group revenue sank 6% on the year in July-September to 6.77 trillion won ($4.72 billion). Operating loss for the quarter totaled a record 759 billion won, in contrast to the profit of 529 billion won from a year earlier.

Analysts said aggressive marketing by leaders Sonyand Samsung Electronicsin the key North American TV market threatened the market share of LG Display"s client brands, such as Philips, LG Electronicsand Vizio.

"LG Display"s clients will inevitably take a hit from Sony and Samsung"s aggressive price cuts," said Park Sang-Hyun, an analyst at CJ Investment & Securities.

LG Display reported on Thursday a record operating profit in the usually slow January-March quarter, helped by tight panel supplies and surging demand for flat-screen televisions ahead of the Olympics in Beijing in August.

However, chief financial officer James Jeong warned that Sony"s price-driven marketing could affect LCD screen prices and sales in the second quarter.

Meanwhile, shareholder and major client Philips Electronicssaid this week it would transfer its struggling North American TV business to Japan"s Funai Electric, triggering worries that LG Display could lose screen orders for the market.

The LCD TV market is seeing stronger-than-expected demand for small-size sets as consumers switch to sleeker TVs from bulky tubes at ever-faster rates, Kwon said.

South Korea-based LG Display is set to start mass production from its new "eighth-generation" production line early in 2009, when the market is expected to tilt toward an oversupply.

Kwon said the mass production could start one or two months earlier than the original schedule of March or April. "Lots of panels from the 8G line should go to China," Kwon said.

LG Display posted 881 billion won ($903 million) in first-quarter operating profit on a consolidated basis, against a 208 billion won loss a year earlier. Net profit came to 717 billion won against a 169 billion won loss a year earlier.

In the fourth quarter of 2007, Sony jumped four spots to become No. 1 in LCD TV shipments in North America with 12.8 percent market share. Samsung ranked second with 12.3 percent, followed by Vizio with 10.8 percent, according to DisplaySearch.

As you can see, TVs from LG, Samsung, and Sony earned top scores in our testing across just about every size range. And generally, sets from these companies cost more than their competitors’ TVs.

The average price figures we show are a bit higher than the average for all big TVs on the market. That’s both because the largest sets carry a premium and because CR tends to purchase a lot of expensive, high-end sets. That allows us to test the latest features, such as Mini LED backlights in LCD/LED TVs, which can help boost contrast and reduce halos, and high dynamic range (HDR), which can produce brighter, more vibrant images.

You’ll see that Sony, Samsung, and LG top the list in terms of average Overall Score and average price. Given their high average scores, sets from any of these TV brands might be worth considering. Sony TVs tend to be expensive in part because the company, like LG, now offers OLED TVs, which tend to cost more, but also because it exited the budget TV market. The takeaway for shoppers is that a premium set from Sony might not be more expensive than a premium set from a competitor—the company just doesn’t compete in lower performance tiers.

This has become a popular screen size for people looking for a large TV. And you’ll see that LG, Samsung, and Sony top the list in average Overall Score and average price here, as well. One reason for the fine showing by both LG and Sony is they offer OLED TVs that have consistently been at the top of our ratings. Samsung’s top QLED (and Neo QLED) TVs have also done very well in our ratings, and the best of those sets now rival OLED TVs in performance. All these sets tend to be pricy.

In this size category, we again see much greater differences in pricing between the least and most expensive sets from major brands than from smaller players. For example, there’s a $600 difference between the cheapest ($400) and priciest ($1,000) 65-inch Hisense TVs in our current ratings. With Samsung and Sony, that difference is a whopping $2,400. One reason for Samsung’s large spread is the debut of itsfirst QD OLED TV ($3,000), which is now in our ratings (though it arrived too late this year for our statistical analysis). Sony TVs tend to be expensive in part because the company offers several OLED TVs, which tend to cost more, and because it stopped making lower-end LED/LCD sets. (See the best 65-inch TVs under $1,000.)

As in the 70-inch size category, Hisense, TCL, and Vizio appear to be good options for those on tighter budgets. Their better-performing sets tend to be pricier but still less expensive than comparable TVs from LG, Samsung, and Sony. Hisense has the best balance of price and performance of the group. But given the wide differences in performance and price between the best- and worst-performing models within these brands, you should look at specific models to determine the best value.

Average prices go from a low of $342 (for Toshiba, which makes Fire TV Edition sets sold at Amazon and Best Buy) to a high of $1,034 (Sony’s average). As we note above, Sony focuses on higher-priced sets, and both Sony and LG’s average prices are pulled up by their OLED sets—these TVs can look great, but they tend to cost more than all but the very best LED/LCD models.

Two years ago, Vizio began offering OLED TVs, but that hasn’t yet had a big impact on its average price, because the majority of its sales are still less expensive LED/LCD TVs.

In term of Overall Score, there’s a bit of drop-off after LG. Some models from Hisense, Insignia (Best Buy’s house brand), TCL, Toshiba, and Vizio might be worth considering for less finicky viewers who are on an even tighter budget. As we mentioned earlier, some higher-end Hisense and TCL sets deliver very satisfying overall picture quality and enjoyable HDR. Many sets from the other brands do well for overall picture quality, but the trade-off is a less satisfying HDR experience. Insignia seems to be a decent choice for budget-minded consumers, earning a higher average Overall Score than Toshiba despite having a lower average price.

For those shopping for a TV in this size range, CR’s analysis shows that Samsung, Sony, and LG again tend to have the highest-performing TVs—along with the most expensive ones.

Of these three brands, LG sets seem particularly attractive, with a high Overall Score and an average price below these two other brands’ average prices. In last year’s analysis, however, LG’s average price was much closer to the lower-tier brands’. This could be in part because of LG offering 48-inch OLED TVs. This year, there’s a bigger price spread between the major and secondary brands. That could be because major brands tend to adopt the newest technologies first.

There aren’t a lot of surprises—Sony, Samsung, and LG offer the best performance. The least expensive of these brands is LG, but Insignia also emerges as an especially attractive option, given its average price and an Overall Score just a point away from LG’s. In Insignia’s case, the average price is actually below several brands’ that have lower Overall Scores.

As you can see in the chart, with Samsung absent, along with Sony, LG becomes the clear top brand based on performance, and its average price isn’t all that much higher than prices on other brands.

Apart from LG, there’s not much of a difference among the other brands in either average price or performance, but Hisense has the lowest overall average price, while Vizio has the highest.

2. In case the service contract is to be entered into after the expiry of warranty period or of previous contract, the contract will be accepted subject to checking of the equipment by LG Electronics India Ltd. (hereafter, ‘Company’) representative and verifying that it is in working condition. In case set is found defective and any repair needs to be done, then it will be repaired first and then taken into contract and the cost (labor and parts) shall be borne by the customer.

7. The company shall be under no obligation to provide repair / service because of improper use use / handling, physical damage, unauthorized alteration, modification or substitution of any part or Serial. Number of the unit is altered, tampered, defaced or removed, abnormal voltage fluctuation, insect induced issues, rat bite, negligence, acts of God like floods, lightening, earthquakes etc. or causes other than ordinary use. If our services are required as a result of the causes stated above, such services shall be at extra charge.

14. Scope of these terms & conditions is to attend to breakdown calls (Technical failure, Part failure, sealed system leakages). Customer shall be required to intimate about such breakdown by getting complaint registered at LG Call Centre.

15. AMC includes two maintenance services for Air-conditioner per year. Customer shall be required lodge a request at LG call Centre to avail maintenance services. Jet Pump service shall be on chargeable basis, if requested by customer.

HE Products: Chassis, PCB, Tuner, Picture tube, LCD module, Electrical switches, PDP module, SMPS, FBT, Guns, Speakers, Capacitors, Diodes, Transformer, Transistors, IC, Remote-PCB.

22. This contract does not include any kind of software support or installations. LGEIL shall not be responsible for damage to, or loss of, any programs, data or removable storage media including any consequential loss or damage.

23. All third party peripherals, whether purchased as a part of a system, or bundled with it, come with the prevailing agent’s Warranty, and LGEIL makes no warranty whatsoever on their behalf. E,g. USBs, Printers , UPS, etc .

24. This contract will not be valid for any item not supplied or certified from LGEIL and covers the base configuration only shipped from LGEIL Factory. Any Additions / Alterations to hardware will not form part of contract and will be chargeable to customer.

25. LGEIL will repair / replace any defective parts and correct any problems resulting from workmanship free of charge. LGEIL reserves the right to use reconditioned parts with performance parameters equal to those of new parts in connection with any services performed under LGEIL limited warranty. Defective parts needs to be submitted to LGEIL or Authorized Service Center and becomes property of LGEIL.

Because life waits for no one, at LG USA we create consumer electronics, appliances and mobile devices that are designed to help you connect with those who matter most. Whether that means cooking a nutritious, delicious meal for your family, staying connected on-the-go, sharing your favorite photos, watching a movie with your kids or creating a clean, comfortable place to celebrate the moments that matter, we"ll be there for you every step of the way.

Designed with you in mind, LG products offer innovative solutions to make life good. With intuitive, responsive controls, sleek, stylish designs, and eco-friendly features, our collection gives you the power to do more at home and on the go. It includes:

From the very first note, our collection will transform your living room into a stunning home theater Explore our complete collection of LG electronics, mobile devices, appliances and home entertainment solutions -- and find everything you need to connect with your friends and family, no matter where they are.

OLED Image Retention or Burn-In: Burn-in and image retention are possible on virtually any display. However, with an LG OLED TV, any risk of burn-in or image retention have been addressed through the use of technology that not only helps protect against damage to the screen, but features self-healing properties so that any short-term image retention that may occur is quickly rectified. It is rare for an average TV consumer to create an environment that could result in burn-in. Most cases of burn-in in televisions is a result of static images or on-screen elements displaying on the screen uninterrupted for many hours or days at a time – with brightness typically at peak levels. So, it is possible to create image retention in almost any display if one really tries hard enough. And even if image retention does occur from extreme usage, it can usually be mitigated within a short period of time by turning the display off for a while, and watching a few hours of varying content (such as your standard TV watching and channel-surfing).

Additionally, LG OLED TVs come with special features and settings to preserve image quality and prevent burn in and image retention. First, there is a Screen Saver feature that will turn on automatically if the TV detects that a static image is displayed on screen after approximately two minutes. There are also three options (available in Menu setting > Picture settings > OLED panel settings) that can be used to preserve image quality. The first of these is the Clear Panel Noise feature that preserves the quality of the image on the display panel by resetting the TV so that it clears the pixels. This feature can be turned on when needed within the settings mentioned above. The second feature that can be employed is the Screen Shift feature which, moves the screen slightly at regular intervals to preserve image quality. A third option is the Logo Luminance Adjustment, which can detect static logos on the screen and reduce brightness to help decrease permanent image retention.

LG Display has made some big promises for this year. It plans to move 4 million OLED TV panels in 2019, after shipping 2.9 million panels last year. But behind the big boasting, there is now fear. The company is the world"s largest Liquid Crystal Display (LCD) maker, which is still its mainstay, but LCD prices have dropped to a point where it is hitting the firm hard.

Meanwhile, archrival Samsung Electronics has taken advantage of the LCD price drop. Its quantum dot (QD) layered LCD TVs, dubbed QLED by the firm, have performed better than market expectations. This was followed by Samsung in 2018 introducing its MicroLED TV offerings, which are comparable to OLED in terms of black levels. As a nail in the coffin, Samsung Display then confirmed earlier this year that it was developing quantum-dot organic light emitting diode (QD-OLED) panels. When the news of QD-OLED first came out, there was disbelief within LG and then panic, according to LG insiders.

LG"s OLED TV has been a near-decade in the making and has already been in the market for seven years. Going forward, LG"s biggest short-term fear is that its rival Samsung will effectively take over the LCD market from the product-end with QLED. In the long-term, LG faces humiliation if Samsung successfully launches its QD-OLED on the OLED ecosystem that LG effectively built on its own. As the old saying goes, one man sows and another man reaps.

LG Display and LG Electronics have taken huge bets on large-sized OLED panels since 2012. They needed an edge to surpass rival Samsung Electronics, which has topped TV sales since they beat Sony in 2007. LG, shamefully, has been labelled as the perpetual number two. So when Samsung pulled out of using OLED in 2014, moving to using QD-LCD panels instead for its flagship TVs, LG was eager to win applause for holding its ground and having aspirations to make the technological breakthroughs its biggest rival had failed to do.

Samsung"s logic at the time of pulling out of OLED TV panels was one influenced by technology and profits. The leadership had ultimately concluded the "blue pixel problem" -- OLED pixels have a shorter light span than others that cause the infamous permanent image retention, or "burn-in" -- couldn"t be solved in the short-term. Samsung believed OLED was deemed more suitable for smartphones, which have smaller screens, shorter product life-cycles, and consume less power, as it did not face the same issues faced by TVs. Additionally, the LCD industry, which Samsung and LG built together by surpassing Japanese and Taiwanese rivals over the span of 20 years, was still profitable. The decision was fiercely debated, even among the top brass, before it was ultimately made.

LG, meanwhile, took a different route. While it couldn"t solve the blue pixel problem, the company introduced white OLEDs. By using a grid comprised of white OLEDs, LG could overlay a series of colour filters to produce four subpixels: red, green, blue and white. The aim behind using white OLEDs was to protect blue pixels from aging. Samsung lampooned its rival, saying a panel with white pixels was not "true OLED" as it broke the sacred triumvirate of RGB: red, green, and blue. But the move by LG Display had the full backing of the leadership of LG Corp at the time, the holding company of the business group.

LG was falling drastically behind in the smartphone race. It needed a win. The decision to hang onto OLED was due to pride just as much as it was for taking the long-view. For LG, OLED in TVs was deemed the future.

Then, LG Chairman Koo Bon-moo, aged 73, passed away in May last year. His son, Koo Kwang-mo, would shortly take over as chairman and CEO of LG Corp, becoming the fourth-generation leader of South Korea"s fourth largest business group. Many predicted there would be a "honeymoon" period where the younger Koo would hold off on restructuring changes and choose to keep the old guards around for council.

These predictions were wrong. The younger Koo swiftly nominated Kwon Yong-soo, then-CEO of the group"s telco subsidiary LG Uplus, to be co-CEO and vice chairman of LG Corp, which made him the official second-in-command of the entire business conglomerate.

Kwon"s career speaks for itself. He is known as a keen strategist within LG that makes bold bets with the long-term view in mind. He has also been called competitive and a pragmatist. During his tenure as CEO of LG Display, when Apple and Samsung were at heads over the copycat issues that eventually resulted in lawsuits from 2009 to 2011, Cupertino drastically reduced its purchase of its rival"s components. Kwon used that vacuum to woo Apple into buying LG Display"s LCDs for smartphones instead.

He was also the boss who ultimately decided to bet big on OLED panels for TVs -- in a way, this is his legacy. LG Display prioritised large-sized OLEDs over small to mid-sized ones with the expectation that OLED would be adopted in TVs faster. It was a sensible decision, at least at the time.

Afterwards, he headed LG Chem"s electric battery business for cars. The company"s battery business as of today, is bigger than that of rivals Samsung SDI and SK Innovation. Then, he moved to LG Uplus. Last year, LG Uplus became the first among local telcos to bring Netflix to subscribers.

In March this year, Koo, in a statement read out by Kwon in LG Corp"s annual shareholders" meeting, announced the firm would make "pre-emptive measures to take the lead in the fast-changing market". On the same day, Kwon was named Chairman of the Board of LG Electronics, LG Display, and LG Uplus. In effect, the measures translate to the CEOs of all three companies now needing to answer to him. All three businesses are considering restructuring changes, but the key among them is LG Display.

With Kwon at the helm, the group has already used its surgical scalpel to commence changes at LG Chem, after the battery subsidiary blindly allowed third-place SK Innovation to make inroads into China. Earlier this month, LG Chem sued SK Innovation for stealing trade secrets in the US. Despite these setbacks, LG Chem is still the world"s largest electric car battery maker and LG Electronics" home appliances business has made record profits.

Meanwhile, LG Electronics last month announced it would no longer produce smartphones in South Korea and make them in Vietnam, a move designed to cut costs.

LG Display, however, faces a serious problem. Over the past three years, its rival Samsung has not only broken even in revenue and profits, but has shown signs of getting ahead. What is more concerning however, is that unlike its sister subsidiaries, it seems the company has no "Plan B" for its display business. The company is facing a chilling deadline from the group"s leadership and market.

Signs of a reversal of fortune back towards Samsung first came in 2016, when Apple signed a mega-deal to order 100 million OLED panels from Samsung for its smartphones. The deal was a symbolic win for Samsung over LG because it showed the former"s bet that the smartphone market would open up first for OLED panels before TVs was correct. Today, Samsung, Apple, and Huawei all use OLED panels for their flagships.

In TVs, Samsung was losing the battles but its appears the company is now winning the war. Ultimately, Samsung"s QD-LCD, which was renamed from SUHD to QLED in 2017, proved to be another sound business decision by Samsung over LG as the years have gone by. Since 2017, LCD panel prices have taken a nose dive, thanks to the drastically increased production capacity and quality of Chinese rivals, spearheaded by BOE. Due to the lowered prices, Samsung, which retained its traditional manufacturing facilities for LCDs with little increase in overhead, has been buying LCDs cheaply and selling them at a premium with the addition of quantum dots. LG, meanwhile, has taken a beating from the LCD price drop without gaining any meaningful defence from its OLED TVs due to the latter market not yet hitting scale.

Samsung also made a fateful decision in 2017. BOE was investing in a 10.5th generation LCD line that began production in 2018. Around the same time, Samsung Chairman and then-CEO, Kwon Oh-hyun, rejected Samsung Display"s proposal to expand its 8th generation line as there was no guarantee of a return in investment with the drop in LCD prices, according to sources. For displays, the generation reflects the size of the glass substrate: the higher the generation number, the larger the substrate is. Large substrates drastically reduce production costs, especially for large-sized panels, as more panels can be cut out of it with fewer leftovers. Kwon"s rejection was as much of a nod to BOE"s lead as well as a rejection to only sticking to industry standards for LCDs. Samsung Electronics would make profits from the LCD downturn by selling them at a premium price with a QD layer while Samsung Display would be tasked with finding forward-looking solutions, which resulted in QD-OLEDs.

LCDs are essentially commodities, not unlike memory semiconductors, so its value will follow an up-cycle and down-cycle pattern, with another up-cycle expected to arrive after an adjustment of the players. But profitability mirroring its golden days, when it bashed out Plasma Display Panels and CRT after the turn of the century is not likely to return. IHS estimates that LCD panel prices will have a global average cost of $508 for the first quarter of 2019. That figure is expected to decline, with the average global price of LCDs for the fourth quarter of 2023 expected to be around $393.

In technology, Samsung also took advantage of LCD"s strength: brightness. One of the traditional strengths of OLED over LCD is the aperture ratio, or how much light can actually come of a display area. Because OLED can emit light on its own, it is easier to secure brightness compared to LCDs. But the downside is, to take advantage of the higher aperture ratio and increase the brightness you need more electricity, and the increased power consumption leads to the diode"s life span shortening -- another cause of "burn-in". This is exasperated when you want to increase the picture quality, from Full HD to UHD, to 8K, and so on as it requires more and more power. So Samsung amped up the brightness to its maximum capacity for its QLED TVs, with LCD TVs being able to handle the required power surge without any problems. This is also the reason why Samsung was able to launch 8K resolution TVs earlier than LG. Samsung"s 8K TV are already commercialised, while LG is planning to launch its 88-inch 8K OLED in the second half of this year.

These moves by LG and Samsung reflect the market share changes of the past three years. Up until 2017, LG seemed to be closing the gap against its chief rival Samsung in the TV market. In 2016, Samsung controlled 28% of market share in terms of revenue, while LG and Sony had 13.6% and 8.5%, respectively, according to IHS Markit. In 2017, when Samsung introduced the QLED brand, it took a beating and its market share dropped to 26.5%, while LG and Sony clinched 14.6% and 10.2%. But in 2018, Samsung made a huge comeback with 29%, while LG clinched 16.4%, and Sony 10.1%.

What at first seems odd is that in terms of quantity, Samsung"s market share dropped from 21.6% in 2016, to 20% in 2017, and then to 18.7% in 2018. LG, meanwhile, flat-lined at 12.2% in 2016, 12.6% in 2017, and 12.2% in 2018. Essentially, this means that both conglomerates have been losing, or rather intentionally giving up, customers who are purchasing LCD TVs in the low-end. But in turn, both companies are making lots of revenue from their premium QLED and OLED line-ups. QLED and OLED may be based on different technologies, but both are clinching high-end consumers, putting the "which is better debate" to rest, at least in terms of profits and consumer interest. Samsung"s profitability in the super high-end market has also been higher than its rivals.

In an uncertain future, hedge your bets. Samsung is definitely doing just that, with the triple push of QLED, MicroLED, and QD-OLED technologies. Not only that, the South Korean tech giant is also making this a horse race between its own businesses: Samsung"s Visual Display (VD) business, a part of Samsung Electronics, is pushing QLED and MicroLED, while Samsung Display is investing in QD-OLED. This is a Samsung "tradition" that dates back decades. In the 2000s, when it was unclear whether LCD or PDP would rule the next decade of TV displays, the conglomerate did both. Samsung Electronics headed LCD and Samsung SDI, the group"s component making arm, focused on PDP and later manufactured and sold the TV themselves.

These parallel and competitive developments are sound, because the future is extremely uncertain and the display market is fragmented like never before. Apple and Foxconn are reportedly developing MicroLED panels, but are focusing on small devices, rather than TVs. There are reports that Sharp, now owned by Foxconn, is researching large-sized OLED panels, not just the small-sized ones it wants to woo Apple with. Besides these companies, in the display market, there are BOE, Innolux, HannStar Display, AU Optronics, Japan Display, and Panasonic. On the TV set-side, there is Sony, Philips, TCL, Skyworth, Hisense, Toshiba, Haier, Changhong, Vizio, Sanyo, Hitachi, Pioneer, and Mitsubishi, among others involved in the LCD industry. It"s really hard to tell what innovative solution will become the next-generation TV technology, because, despite LG"s large-sized OLED push, it does not have an ecosystem like the one for LCDs, especially since there are few vendors making them.

All-in-all, QLED TVs are doing their job: defending profitability in an uncertain market. It has LG worried enough to launch what it calls the NanoCell TV, which adds colour filters on its LCDs. Samsung"s strategy on MicroLED seems mixed --it has a 219-inch version aimed for enterprise, as well as a 75-inch version aimed at the home market. The 75-inch version showcased this year is significant compared to when it first launched one at 149-inches in 2018, because it means the South Korean tech giant is succeeding in miniaturizing the LEDs. MicroLED uses individual LEDs as pixels, meaning the smaller Samsung can make them, the more pixels it will be able to pack in the same space. The reduction of size also drastically reduces costs -- the biggest obstacle of mass commercialisation for the technology. Sony has followed suit by unveiling its own innovative TV screens too, and what is impressive about these are that they can be made at all.

LG Display, meanwhile, really has no hedge. It is just OLED, and those aimed at TVs. LG Display"s goal of shipping 4 million units in 2019 comes partly from its bet in China. OLED TV panels accounted for 20% of its total panels aimed at TVs last year and its goal is to reach 30% this year.

To be fair, this is not an unrealistic goal. The company enjoys having its affiliate LG Electronics as the main supplier which still has growth potential. According to IHS Markit, 3 million square metres in surface area"s worth of OLED TV panels were shipped in total last year, which was an increase of 65.6% year on year. For comparison, the total industry"s LCD TV panel shipment grew 10.7%, but it is considerably larger at 145 million square metres.

But for the LG OLED bet to ultimately pay off, Chinese companies will have to be won over. Samsung Electronics, the world"s biggest TV vendor for 13 years now, will never buy them from LG. Philips is buying OLED, but it is a non-contender for the top spots in the Chinese market. Japan"s Sharp, Panasonic, and Sony are also buying OLED panels but these companies are mostly localised players. Chinese companies will be key in this respect, especially the trail-blazing TCL and Hisense.

LG Display, despite setbacks caused by the South Korean government in setting up its factory in Guangzhou, China -- due to trade secret-leaking fears and opposition from nationalistic citizens -- has successfully commenced the development of large-sized OLED panels over there. The move was done largely to appease its local clients who tend to insist that production facilities are built in China for logistics and cost reasons. Over 5 trillion won has been earmarked so far for the factory"s production.

LG"s OLED, despite its recent price drop, is still relatively very expensive compared to LCD -- especially those made by Chinese companies. Chinese TV manufacturers even put Apple to shame in terms of cutting costs on components and logistics due to the fierce inter-rivalry among compatriot firms. While there are OLED TV models being sold at under $2,000 in the Chinese market, LG has the tricky task of balancing profits with scaling volume in the context that its LCD sales will not contribute as much in profits as before.

Additionally, as the rise of BOE has shown, Chinese tech giants are more than capable and willing to conduct their own research and development to become self-sufficient in components. LG Display"s own history is a great example of a company doing this.

"Twenty years ago, they bought our TVs. Then, ten years ago, they began buying just the LCD panels and the modules. A few years after that, they no longer needed the modules and bought just the LCD panels. Now the manufacturers there make LCD panels just as competitive as it is made anywhere else," said a senior executive of the company, who requested anonymity due to the sensitivity of the issue.

Burn-in -- this is where things can get ugly. Samsung Display is expected to begin QD-OLED production in 2020, with Samsung Electronics expected to launch a commercial product in 2021 that will almost certainly be a flagship model. So even if LG successfully increases its own sales of OLED TVs and woos Chinese clients, its bigger rival will be able to swoop into the ecosystem when it starts to flourish.

Another pain-point for LG will be that Samsung"s QD-OLED will actually use the "problematic" blue pixel as its light source and use red and green QD colour filters that in theory, decrease the chance of burn-in. If Samsung"s QD-OLED is able to achieve this, and avoid burn-in, the panels will actually be able to show "true colours" as it will not use white pixel filters.

One reason LG"s OLED burn-in is more noticeable is because of the use of different light sources for blue, red, and green. Blue pixels dies quickly as it becomes noticeable from the contrast. Samsung"s QD-OLED will only use blue pixels as light emitters, so there is no anomaly; they all die or live together, at least theoretically. The company will likely capitalise on the quantum dot filters to bring out strong colours while avoiding the blue pixel"s high power consumption as much as possible.

"Our own projection for QLED TVs for this year is over 5 million units. We have plenty of time to consider OLED TV panel"s yield rate and address the burn-in problem, that is, if we decide to launch OLED TV at all in the future."

It"s been seven long years since LG first commercialised OLED TVs, and the blue pixel continues to die, causing burn-in, even on the models launched in 2017 and 2018. This indicates two things: firstly, LG cannot solve the blue pixel problem; and secondly, though it may have short-term solutions, any gains in these areas are offset by the fact that TV resolution and feature such as HDR are taxing the TVs for more power, causing the blue pixel to die anyway.

If the victim here was solely LG Electronics, it would not be that serious of a problem, but it now has an ecosystem to think about. LG Display has wooed 15 manufacturers to its so-called "OLED alliance". As more and more of these companies buy OLEDs in bulk, incidents of burn-in will likely rise going forward, and any incident can be a "deal breaker" or a pretext for clients of LG Display to renounce the company for a better deal.

LG has put all of its chips into this ecosystem, and it doesn"t have an alternative option. Samsung"s triple technology push meanwhile, gives it a wealth of options to market its TVs; if QD-OLED technology makes a breakthrough before MicroLED, it can push QD-OLED for consumers and the other for enterprise. If QD material prices keep going down, which is likely as the company is extending its application to monitors, it can be relegated to a mid-range technology. Samsung has previously confirmed that it was also researching QD-MicroLED.

LG Display has pushed itself into a corner with its OLED one-trick pony. The company"s singular drive to push OLED in TVs has blinded it from the LCD price drop and burn-in incidents, that in hindsight, has forced it onto a tight-rope for the next few years.

According to LG insiders, the company has already commenced cost-cutting efforts since Vice Chairman Kwon became chairman of the board in March. Unless the innovative rollable version of OLED showcased at CES becomes massively cheap within a few years, the OLED conundrum will keep burning.

A months-long OLED TV burn-in test on LG models show that after 4,000 hours, logos and static images were vulnerable to permanent image retention, much less than the South Korea electronic company"s assertion of 30,000 hours.

LG Display has initially intended to halt LCD TV panel production in South Korea by the end of the 2020 while continuing production at its factory in Guangzhou, China.

LG Electronics was especially focused on procuring in-plane switching (IPS) LCD TV panels. LG Display specializes in the technology __ IPS allows for wider viewing angle and color range, as is used in premium LCD TVs.

LG Electronics initially expected that it could procure IPS panels from China’s HKC and Sakai SIO (previously Sharp). But COVID-19 delayed HKC’s ramp up of its H4, 8.6th-generation (2,250mm x 2,600mm) line in China. Sakai SIO in the meantime had difficultly procuring lasses for LCD panel production. Also, for HKC and Sakai SIO, Samsung Electronics is a more important customer than LG. These issues prompted LG Electronics to ask LG Display to extend LCD production.

LG Display produces LCD TV panels at its 7th-generation (1,950mm x 2,250mm) P7 line and 8.5th-generation (2,200mm x 2,500mm) P8 line at Paju. While both lines produce TV panels, P7 makes more of them compared to P8 which focuses on IT panels. Both lines are thought to have production capacities of 120,000 to 130,000 sheets per month.

The higher than expected demand for LCD also played a part in LG Display extending LCD production in Korea. In the third quarter, panel prices increased by 30% from the previous quarter. Price continues to go up.

Not only will P7 and P8 lines extend their production, they may have even higher operations rates than before. LG Display planning to react to demand flexibly.

Samsung Display has previously said it plans to end LCD production by 2020, it continuing to produce them. It has previously said it may extend production from Samsung Electronics’ request. Samsung Display specializes in vertical alignment (VA) LCD panels.

The history of flat-panel TVs has been written by two fundamentally different technological approaches to creating a TV image: transmissive displays versus emissive displays.

Transmissive displays operate by shining a backlight array through a liquid crystal element. You might know them by their more common names: LCD TVs or LED TVs. Crucially, the light- and color-producing parts of LCD/LED TVs are functionally and physically separate layers. I like to think of the liquid crystal and backlight as the meat and cheese on a sandwich, respectively.

This independent pixel operation (independent from a backlight array and independent from every other pixel) allows emissive displays to greatly maximize contrast and produce richer colors. For example, when an OLED TV needs to display true black in a scene, it just turns those pixels off, whereas an LCD TV needs to find a way to block or turn off the backlight in that area of the screen. This is, in a nutshell, why OLED TVs are special. The ability to produce a true black on such a fine level increases the TV’s contrast (or the difference between the darkest and brightest parts of the image). The high level of contrast in an OLED TV can help your favorite movies and shows look downright jaw-dropping, which makes it an especially good choice to pair with high dynamic range (HDR) content.

As a bonus, because there’s no backlight array, OLED TVs tend to have excellent viewing angles, especially compared to LCD/LED TVs. This means you can watch them pretty comfortably from way off to either side.

Price has been the biggest barrier keeping most folks from having an OLED TV in their living rooms. OLED TVs have consistently carried higher price tags than high-performance LCD TVs—especially at screen sizes larger than 65 inches, where you could expect to pay at least 20% more. And “budget OLED” has never even been a category.

It wasn’t too long ago that manufacturing difficulties and relative scarcity painted a picture of exclusivity for OLED TVs, which kept the price high. While Sony and Samsung were the first to introduce OLED TVs, they quickly exited the market, leaving LG as the only brand selling OLEDs in the US for a time—and in a rather limited array of sizes and configurations. The earliest models had a range of issues, including an odd behavior colloquially called “vignetting” (where the edges of the screen look much darker than the middle), a tendency for darker gray elements to look yellowish-green, and concerns about uneven lifespan expectations among different colors. Those kinks were hammered out years ago, and manufacturers like Sony and Vizio have since joined LG in the US market, though LG Display has been the only company manufacturing the actual OLED TV panels. Yet the prices are still high compared with that of most LCD TVs.

Price isn’t the only consideration, either. OLED TVs are comparably much dimmer than similarly priced LCD/LED TVs. This boils down to operational mechanics: Individually operating pixels, the root of an OLED TV’s strength, can also be a weakness. In emissive displays, turning all the pixels to maximum brightness at the same time can damage the TV. So like plasma TVs before them, OLED TVs use a process called auto-brightness limiting, or ABL. Essentially, as more of the screen becomes bright, the total brightness is automatically limited to ensure safe operation.

In other words, a 2021 OLED TV could only get roughly half as bright as a similarly priced 2021 LCD/LED TV, especially those that use mini-LED backlights. However, it’s important to understand that those brightness numbers are discussed in terms of what’s called “reference brightness,” which describes the general/average light output that you’d notice when watching an OLED TV and an LCD TV side by side. For instance, very bright content that lights up the whole screen, such as a daytime sporting event, will look brighter on a high-performance LCD TV than an OLED TV.

But when considering overall screen contrast—the measure of a TV’s average or peak brightness against its black level, or minimum luminance level—OLED TVs tend to have the best contrast around. Because ABL usually kicks in only when large portions of the screen are bright, an OLED TV’s perceptual contrast (how bright the TV will seem given its black level) is usually much better than that of LCD TVs, especially with HDR content where small, specular areas of the screen are very bright.

However, all that functionality is why it’s important to have control over your room’s ambient lighting if you plan to buy an OLED TV. For example, as much as I love OLED TVs, I don’t have one in my living room—I have a Samsung Neo QLED LCD, which is bright enough to combat the San Diego sunshine that often bathes my home. There’s no point having a beautiful TV if you can’t see it! If you can sufficiently darken your viewing room when you need to, however, there aren’t many TVs that will look better than an OLED.

One other concern that some people have with OLE