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LG Display, a major Korean display maker, is expected to stop producing liquid-crystal display (LCD) panels for TVs by the end of this year at the earliest, industry sources said Monday, amid falling profitability and fierce competition from Chinese rivals.
The company said in a regulatory filing last week that it was reviewing an end of production at its LCD TV panel factory in Paju, Gyeonggi, without specifying the exact date of production suspension.
The panel maker has been scaling down its loss-making LCD TV panel business, with a goal of discontinuing domestic production as early as possible. It has also said it will reduce production in China in a phased manner.
Demand was falling at an "unprecedented level" both for LCD and premium organic light-emitting diode (OLED) panels, the company said during an earnings call in October, after years of pandemic-driven strong growth for personal IT devices.
Facing mounting challenges, the company has been trying to turn its business around by putting more resources in LCD panels for IT products and high-margin OLED business and expanding its high-value make-to-order business.
Kim Yang-jae, an analyst at Daol Investment & Securities, forecast OLED panels will make up for more than 60 percent of LG Display"s revenue by 2023, up from less than 40 percent in 2021.
LG Display"s fourth-quarter operating profit is forecast to be around 515.9 billion won, according to an estimate by Yonhap Infomax, the financial news and information arm of Yonhap News Agency.
Samsung Display, Samsung Electronics" display unit, had scaled down its LCD TV panel business since mid-2010 and completely stopped production in June.
With all the advantages and disadvantages, lcdds are essentially a good choice for those who see the TV starting from 4k smartphone. Nowadays, in addition to the wholesale models, lcdds are essentially a good option for those that don ’ t have the capacity of a device.
In the TV world, LG has a page that says "It is rare for an average TV consumer to create an environment that could result in burn-in." Nonetheless, stories of OLED burn-in don"t seem rare online, with owners on YouTube, forums and social media reporting the issue. Reviews site RTings has demonstrated burn-in on LG OLED TVs in long-term tests.
So if the fear of the mere possibility of burn-in is your primary concern, the decision is simple: Buy an LCD-based display instead. But know that you"re sacrificing the best picture quality that money can buy. Here are some points to keep in mind:
All things considered, burn-in shouldn"t be a problem for most people. That"s why we at CNET continue to recommend OLED-based TVs, phones and other devices in our reviews. From all of the evidence we"ve seen, burn-in is typically caused by leaving a single, static image element, like a channel logo, onscreen for a very long time, repeatedly.
If you, like most people, watch a variety of content on your TV, phone, or other device with an OLED screen, you"re not going to need to worry about burn-in.
What can you do to prevent burn-in on that new TV? As we mentioned, vary what you watch a bit. In particular, don"t watch something that has the same static areas displayed onscreen, nonstop for days on end.
The logos and news tickers on cable news channels are examples of those static areas -- they have elements that never move, and they remain on screen the entire time you"re watching. That means if you leave your TV running Fox News, CNN, MSNBC or ESPN all day long and don"t watch enough other programming, you"re more likely to get burn-in. Or at least, image retention, which we"ll discuss in a moment. If you play the same game for 8 hours a day, every day, the onscreen status display or HUD is also a likely culprit for burn-in.
To repeat, you can watch those channels, play games or whatever else to use your TV as a TV, your phone as a phone, etc. You just shouldn"t watch only those channels, all day every day. And if that sounds extreme, know that emails I"ve gotten from readers about burn-in always have some variation on "well I only watched that channel for 5 hours a day." If that sounds like you, get an LCD.
As long as you vary what"s displayed, chances are you"ll never experience burn-in. That varied content will age your screen evenly. So in a 24-hour period you watch a movie, play some games, binge some TV shows, they"re all varied enough that you should be fine.
We"ve designed the OLED screen to aim for longevity as much as possible, but OLED displays can experience image retention if subjected to static visuals over a long period of time. However, users can take preventative measures to preserve the screen [by] utilizing features included in the Nintendo Switch systems by default, such as auto-brightness function to prevent the screen from getting too bright, and the auto-sleep function to go into "auto sleep" mode after short periods of time.
Which is to say, Nintendo is fully aware of this potential and took steps to minimize the risk. Also, despite many games having static HUDs, you"d need to play just that one game, for hours upon hours, every day without ever using the screen for anything else, at the highest brightness settings.
Image retention occurs when parts of an image temporarily "stick" on the screen after that image is gone. Let"s say for an hour you"re looking at a still picture of a white puppy (hey, you do you, we won"t judge). Then you decide to watch a movie. Let"s say Best in Show because you"re keeping with your theme. But as you"re watching you can still see the white puppy image, as if it"s a ghost on the screen, staring at your soul.
You"re not crazy, probably. That"s just an extreme case of image retention. Chances are it will go away on its own as you watch stuff that isn"t the same still image of the puppy.Here"s a section of a 2018 LG C8 OLED TV screen displaying a gray test pattern after 5 hours watching CNN on the brightest (Vivid) mode. They"re the same image, but we"ve circled the section with the logo on the right to highlight it. To see it better, turn up the brightness. In person, it"s more visible in a dark room, but much less visible with moving images as opposed to a test pattern. Since it disappeared after running LG"s Pixel Refresher (see below), this is an example of image retention and not burn-in.Sarah Tew/CNET
This is an extreme case, largely just to illustrate what happens. In reality, it"s going to be far more subtle. Watch a lot of the same TV news station, like CNN in the example above? Not sure how your heart can handle that, but let"s say you do. That station"s identifying logo is a prime candidate for image retention and eventually burn-in. Ditto the horizontal borders of the "crawl" on the bottom of the screen.
If you play the same video game for hours and days on end, that game"s persistent scoreboard or heads-up display might burn in. Basically, anything that stays on screen for a long time and doesn"t change can cause image retention and perhaps, eventually, burn-in.
Apple, for one, flags users of OLED-screened iPhones, like the X, 11 and 12, that burn-in is a possibility. Here"s the quote from its support page for the products:With extended long-term use, OLED displays can also show slight visual changes. This is also expected behavior and can include "image persistence" or "burn-in," where the display shows a faint remnant of an image even after a new image appears on the screen. This can occur in more extreme cases such as when the same high contrast image is continuously displayed for prolonged periods of time. We"ve engineered the Super Retina and Super Retina XDR displays to be the best in the industry in reducing the effects of OLED "burn-in."
In their warranties, LG and Sony explicitly state that image retention and burn-in are not covered on their OLED TVs. When CNET reached out to LG a couple to ask why, a representative replied:
"There is generally no warranty coverage for image retention by TV companies and display manufacturers. Image retention may result when consumers are out of normal viewing conditions, and most manufacturers do not support warranty for such usage regardless of the type of display," said Tim Alessi, director of new products at LG.
When CNET reached out to Samsung for details, the representative defined "normal consumer use" as "use of the product by consumers in a home environment for viewing content and/or gaming in a typical manner. It doesn"t cover business use." In other words, those ESPN logos you see burned into the screens at your local sports bar would not be covered.
"To avoid the possibility of burn-in, consumers should avoid leaving static images on an OLED screen for long periods of time. For example, leaving a video game paused onscreen for several hours or days," a Sony spokesperson said.
Pretty much all OLED TVs also have user settings to minimize the chance of uneven wear or burn-in. One is called something like "Screen Shift" (on LGs) or "Pixel Shift" (on Sonys), which moves the image slightly around the screen. They also have built-in screensavers that pop up after extended idle time. You should also enable screen savers on connected devices like game consoles and streamers.
To remove image retention, the TVs can also perform "refreshers" on a daily or longer-term basis. On Sony TVs the feature is called "Panel Refresh," and LG calls it "Pixel Refresher." It can be run manually if you notice image retention or, in the case of LG, you"ll get a reminder to run it after 2,000 hours.
LG also has a Daily Pixel Refresher, which it says "automatically operates when users turn off the TV after watching it for more than four hours in total. For example, if a user watched TV for two hours yesterday and three hours today (more than four hours in total), when powered off the Daily Pixel Refresher will automatically run, deal with potential image retention issues, and reset the operation time. This process will occur when the TV is powered off after every four hours of cumulative use, even if it"s in one sitting."
When it comes to phones I wouldn"t be too concerned, since it"s likely you"ll replace the phone far sooner than any image retention/burn-in issues become bothersome. Regarding my aforementioned S6 Edge, even though I noticed it, I wouldn"t say the burn-in reduced my enjoyment of the phone. I was never watching a video and thinking, "Wow, I can"t enjoy this video because of the burn-in." Since the phone was in use by its second owner twice as long as I had it, and was only let down by its battery, burn-in clearly wasn"t a dealbreaker. My friend replaced it with a Pixel 4a, which also has an OLED screen. So even after 4 years with that screen he still preferred to get a phone with OLED.
With TVs, beyond the methods outlined above, there"s not much you can do to reverse burn-in. In theory, I suppose, you could create an inverse image using Photoshop and run that on your screen for a while. This could age the rest of the panel to more evenly match the "burned in" area. Figuring out how to do this is well beyond the scope of this article, and you"d need to be pretty well versed in Photoshop to even attempt it.
The most comprehensive independent tests for burn-in on TVs was run by the aforementioned review site RTings. In August 2017 they began a burn-in torture test with LCD and OLED TVs, followed by a "real life" torture test in 2018. They stopped regularly updating the test in 2020, but that was after the equivalent of 5 years of normal use on multiple TVs, and still they felt that most people will never have an issue with burn-in.
Before you check it out, keep in mind what they"re doing is not normal use. You"d have to be trying to wreck a TV to make it look that bad, which is literally what they"re trying to do. That said, the information is still valuable, and the main takeaway is that OLED is indeed more susceptible to burn-in than LCD.
You"ve noticed a ghostly image on your TV or phone screen. If it goes away after a few minutes of watching something else, it"s image retention and it"s probably nothing to worry about. If it "sticks" longer, or you"re repeatedly seeing that same residual image, it"s burn-in. With phones, you"ll likely replace it before the screen becomes an issue.
With OLED TVs, it"s something to keep in mind if you"re a TV news junkie, or only ever play one video game. Keep an eye out for image retention or uneven wear. If you spot it, perhaps switch up your viewing habits, adjust the TV"s settings, or run the pixel refresher a few times. And if you watch content with hours of the same static image each day, or just keep CNN, Fox or CNBC on in the background all day, you should probably get an LCD TV.
Have you ever left your TV or monitor on for days, stuck on the same image? You return to your screen, only to find an image burned into the display. No matter what you do, it won"t go away. It is a permanent image burn.
Why do monitors and TVs get image burn? Why can"t manufacturers prevent LCDs and plasma screens from a burnt image imprint? Moreover, what can you do to fix an image burn?
Before flat-screens and crystal displays, most TVs and monitors featured CRT (Cathode Ray Tube) technology. In CRTs, individual pixels comprise a red, blue, and green phosphor component. Depending on the intensity of each phosphor component, the pixel appears to the human eye as a unique color.
When a particular still image remains for too long, the intensity of each phosphor component diminishes at an uneven rate. The result is a ghost image on the screen, which is known as image burning.
This is a very simplified version of how a plasma screen works. However, the main thing to understand is that plasma screens use phosphor material (like CRTs) to turn those photons into images.
LCD and LED do not work in the same way as CRTs, either. LCD and LED screens use backlit liquid crystals to display colors. Although manufacturers market screens using LED and LCD, an LED screen is still a type of LCD. The white backlight filters through the liquid crystals, which extract particular colors per pixel.
LCD and LED displays don"t suffer from the same type of image burn as CRTs and plasma screens. They"re not completely clear, though. LCD and LED screens suffer from image persistence. Read on to find out more about image persistence.
Before you can fix screen burn-in, take a second to understand why these images burn in the first place. LCDs and LEDs don"t suffer from burn-in as seriously as plasma screens. But static images can leave an imprint on both display types if left alone for too long. So, why does image burn happen?
First, let"s tackle plasma screen burn-in. Remember why CRTs experience image burn? When a still image remains on the screen for too long, the phosphor components in each pixel wear out at different rates. The uneven burn rates leave behind a ghost image, forever etched into the screen.
Plasma screens also suffer from phosphor deterioration. Plasma burning occurs when pixels on the screen are damaged through long exposure. The phosphor loses its intensity and only shows the light it was fed repeatedly. In this case, the still image, which causes the burn.
LCD and LED screens can also experience image burn, though the image burn process can take longer to develop into a permanent issue. In addition, LCD and LED screens suffer from another issue, known as image retention (also known as image persistence or an LCD shadow).
Image retention is a temporary issue that you are more likely to notice before it becomes a permanent issue. However, proper image burn can still affect LCD, LED, and OLED screens.
Image retention is a different issue from image burn (although it is a precursor to image burn). For example, you"re using an image of a steam train as a reference point for a drawing. You have the steam train image on your screen for a few hours before you decide to play a video game instead.
When you load up the video game on the screen, you can still see the faint outline of the steam train on the screen. The steam train image will remain for a short while, but the movement and color changes of the video game (or film, TV show, or other media type) should erase the retained image.
The other thing to consider is that LED and OLED image burn-in, when it happens, is irreversible. That"s because of how LED and OLED screens work. Individual pixels within an LED display decay when they emit light.
Under normal use, an LED, OLED, or QLED screen won"t suffer image burn. However, if you leave your screen on a single channel for hours every day, then burn-in can become an issue, as it would with almost any screen.
Issues arise when a screen shows a single news channel 24 hours a day, every day, causing channel logos to burn-in, along with the outline of the scrolling news ticker and so on. News channels are a well-known source of television burn-in, no matter the screen type.
Image burn-in fixes exist for LCD and plasma screens. How effective an image burn-in fix is depends on the screen damage. Depending on the length and severity of the image burn, some displays may have permanent damage.
The best fix for screen burn is to prevent it in the first place. Okay, that isn"t super useful if your screen is already experiencing image burn. However, you should always try not to leave your screen on a still image for too long. The time it takes for an image to burn-in varies from screen to screen, between manufacturers, sizes, and panel type.
Another prevention method is to reduce screen contrast as much as you can. Unfortunately, most screens aren"t calibrated correctly, often pushing the contrast and brightness settings too high.
Lower contrast means the lighting across your screen is more even. This means less strain on specific areas of the screen, which helps protect against image burning.
If your plasma or LCD screen already has image burn-in, you can try turning on white static for 12 to 24 hours. The constant moving of white-and-black across your screen in random patterns can help remove the ghost image from your screen.
Unfortunately, this won"t work for extreme cases. Some TVs will have a built-in pattern swiping option that basically accomplishes the same thing (filling your screen with random patterns).
Pixel-shift constantly slightly adjusts the image on your screen, which varies the pixel usage to counteract image burn. You might have to enable a pixel or screen shift option in your screen settings. Pixel-shift is a handy feature for LED and OLED screens that cannot recover from image burn and should help counteract an LCD shadow.
Other modern screens feature built-in screen refresh functions that the manufacturer will advise using to remove image retention and image burn issues.
The best tool for fixing ghost images is JScreenFix. The original program helps fix monitors with dead pixels, but the same company also released an "advanced" version of the tool, known as JScreenFix Deluxe.
While the Deluxe version uses advanced algorithms to repair burned screens and prolong plasma and LCD longevity, the official site is no longer up and running, and there is no way to download the full version officially.
If you have television burn-in, you can attach a laptop to your TV using an HDMI cable, extend your desktop to the television, and share the white screensaver. Hopefully, that will shift your television burn-in.
The team over at ScreenBurnFixer offers a few different ways you can attempt to fix screen burn on your TV or monitor. As with any other screen burn-in fixes, their chance of working depends on the scale of the issue.
You can head to the ScreenBurnFixer Video page and find a video that matches your screen type, then let the video play for as long as possible (we"re talking multiple hours, not a quick half an hour blast). Alternatively, head to the Chart page and find your device or a device that matches your specifications.
https://www.anrdoezrs.net/links/7251228/type/dlg/sid/UUmuoUeUpU35824/https://www.youtube.com/supported_browsers?next_url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DnWfWaQvenw4
There are several ways you can attempt to fix screen burn-in. The results will vary between the screen type and the level of burn-in. A screen with extensive image burn may not clear entirely, although you might see an improvement.
Some screen degradation over time is understandable. However, if you follow the steps in this guide, you"ll protect your screen from image burn before it becomes a permanent issue.
Shopping for a new TV is like wading through a never-ending pool of tech jargon, display terminology, and head-spinning acronyms. It was one thing when 4K resolution landed in the homes of consumers, with TV brands touting the new UHD viewing spec as a major marketing grab. But over the last several years, the plot has only continued to thicken when it comes to three- and four-letter acronyms with the introduction of state-of-the-art lighting and screen technology. But between OLEDs, QLEDs, mini-LEDs, and now QD-OLEDs, there’s one battle of words that rests at the core of TV vocabulary: LED versus LCD.
Despite having a different acronym, LED TV is just a specific type of LCD TV, which uses a liquid crystal display (LCD) panel to control where light is displayed on your screen. These panels are typically composed of two sheets of polarizing material with a liquid crystal solution between them. When an electric current passes through the liquid, it causes the crystals to align, so that light can (or can’t) pass through. Think of it as a shutter, either allowing light to pass through or blocking it out.
Since both LED and LCD TVs are based around LCD technology, the question remains: what is the difference? Actually, it’s about what the difference was. Older LCD TVs used cold cathode fluorescent lamps (CCFLs) to provide lighting, whereas LED LCD TVs used an array of smaller, more efficient light-emitting diodes (LEDs) to illuminate the screen.
Since the technology is better, all LCD TVs now use LED lights and are colloquially considered LED TVs. For those interested, we’ll go deeper into backlighting below, or you can move onto the Local Dimming section.
Three basic illumination forms have been used in LCD TVs: CCFL backlighting, full-array LED backlighting, and LED edge lighting. Each of these illumination technologies is different from one another in important ways. Let’s dig into each.
CCFL backlighting is an older, now-abandoned form of display technology in which a series of cold cathode lamps sit across the inside of the TV behind the LCD. The lights illuminate the crystals fairly evenly, which means all regions of the picture will have similar brightness levels. This affects some aspects of picture quality, which we discuss in more detail below. Since CCFLs are larger than LED arrays, CCFL-based LCD TVs are thicker than LED-backlit LCD TVs.
Full-array backlighting swaps the outdated CCFLs for an array of LEDs spanning the back of the screen, comprising zones of LEDs that can be lit or dimmed in a process called local dimming. TVs using full-array LED backlighting to make up a healthy chunk of the high-end LED TV market, and with good reason — with more precise and even illumination, they can create better picture quality than CCFL LCD TVs were ever able to achieve, with better energy efficiency to boot.
Another form of LCD screen illumination is LED edge lighting. As the name implies, edge-lit TVs have LEDs along the edges of a screen. There are a few different configurations, including LEDs along just the bottom, LEDs on the top and bottom, LEDs left and right, and LEDs along all four edges. These different configurations result in picture quality differences, but the overall brightness capabilities still exceed what CCFL LCD TVs could achieve. While there are some drawbacks to edge lighting compared to full-array or direct backlight displays, the upshot is edge lighting that allows manufacturers to make thinner TVs that cost less to manufacture.
Local dimming is a feature of LED LCD TVs wherein the LED light source behind the LCD is dimmed and illuminated to match what the picture demands. LCDs can’t completely prevent light from passing through, even during dark scenes, so dimming the light source itself aids in creating deeper blacks and more impressive contrast in the picture. This is accomplished by selectively dimming the LEDs when that particular part of the picture — or region — is intended to be dark.
Local dimming helps LED/LCD TVs more closely match the quality of modern OLED displays, which feature better contrast levels by their nature — something CCFL LCD TVs couldn’t do. The quality of local dimming varies depending on which type of backlighting your LCD uses, how many individual zones of backlighting are employed, and the quality of the processing. Here’s an overview of how effective local dimming is on each type of LCD TV.
TVs with full-array backlighting have the most accurate local dimming and therefore tend to offer the best contrast. Since an array of LEDs spans the entire back of the LCD screen, regions can generally be dimmed with more finesse than on edge-lit TVs, and brightness tends to be uniform across the entire screen. Hisense’s impressive U7G TVs are great examples of relatively affordable models that use multiple-zone, full-array backlighting with local dimming.
Because edge lighting employs LEDs positioned on the edge or edges of the screen to project light across the back of the LCD screen, as opposed to coming from directly behind it, it can result in very subtle blocks or bands of lighter pixels within or around areas that should be dark. The local dimming of edge-lit TVs can sometimes result in some murkiness in dark areas compared with full-array LED TVs. It should also be noted that not all LED edge-lit TVs offer local dimming, which is why it is not uncommon to see glowing strips of light at the edges of a TV and less brightness toward the center of the screen.
Since CCFL backlit TVs do not use LEDs, models with this lighting style do not have dimming abilities. Instead, the LCD panel of CCFL LCDs is constantly and evenly illuminated, making a noticeable difference in picture quality compared to LED LCDs. This is especially noticeable in scenes with high contrast, as the dark portions of the picture may appear too bright or washed out. When watching in a well-lit room, it’s easier to ignore or miss the difference, but in a dark room, it will be, well, glaring.
Because they don’t require a separate light source, OLED displays are also amazingly thin — often just a few millimeters. OLED panels are often found on high-end TVs in place of LED/LCD technology, but that doesn’t mean that LED/LCDs aren’t without their own premium technology.
QLED is a premium tier of LED/LCD TVs from Samsung. Unlike OLED displays, QLED is not a so-called emissive display technology (lights still illuminate QLED pixels from behind). However, QLED TVs feature an updated illumination technology over regular LED LCDs in the form of Quantum Dot material (hence the “Q” in QLED), which raises overall efficiency and brightness. This translates to better, brighter grayscale and color and enhances HDR (High Dynamic Range) abilities.
Some LCD blur or ghosting issues result from electrical interference or faulty surge protectors. To eliminate this as a cause, try plugging your TV directly into the outlet without any power strips or surge suppressors in the chain. If that solves the problem, you can try using a different power strip.
One of the most common causes of a blurry picture on a flat-screen LCD TV (or monitor) is a mismatch between the content’s resolution and the native resolution capability of the screen.
LCD, Mini-LED, microLED, Plasma, OLED, or QD-OLED all use different types of technology to make moving pictures. However, one thing they all have in common is a “native” resolution. This refers to the TV’s grid of physical pixels (picture elements). A 4K UHD TV has a pixel grid of 3840 x 2160 pixels. This is four times as many pixels as a Full HD TV at 1920×1080. So, for every pixel of information in a Full HD image source, the TV must fill four physical pixels’ worth of data.
There are various methods of “upscaling” lower-resolution images to high-resolution displays, and they all have varying levels of success. Going from FHD to UHD is straightforward since it involves making groups of four pixels act as a single pixel. Whenever the resolution of the source image divides evenly into the target screen’s resolution, you’ll get a softer image, but it will still look good.
Various TVs and set-top box devices offer different options regarding how they should scale lower-resolution sources to a higher-resolution screen. We can’t be very specific here because different devices and TVs have other names and menu systems. So you’re better off looking in your manual or online for anything to do with “upscaling” and your devices.
Unlike CRT (cathode ray tube) TVs, all modern flat-screen TVs exhibit a type of motion blur known as sample-and-hold motion blur. In addition, lower-end TVs may have inherent blur as the individual pixels change their state too slowly.
The second feature is something known as Black Frame Insertion (BFI). This inserts a black frame between every frame displayed on the screen. This makes the TV offer motion closer to a pulsed CRT display, thus defeating sample-and-hold blur. However, this comes at the cost of brightness and vibrancy. Newer TVs don’t suffer as much as older models, but either way, you can switch the feature on and decide which image you prefer.
Post-processing features are all of the things that the TV does to the image before displaying it. TV manufacturers have a “secret sauce” of algorithms that help make images look better, but too much post-processing can leave a soft and blurry image.